ANYTHING BUT PHILOSOPHICAL BULLSHIT BINGO:

THE POWER OF WHY IN BtB.

Can you clearly and concisely explain why your company matters? Without just listing facts, products, or services? Because let’s face it, any company can do that.

It’s striking that particularly successful companies can immediately articulate their “why”—the reason they do what they do. And suddenly, everything else takes on new meaning and purpose.

The answer to the big “Why?” is not only inspiring for external communication but also internally.

This highly practical workshop will give you an inspiring new perspective and perhaps even your new guiding compass.

IN A NUTSHELL

Focus:

Simon Sinek's Golden Circle.

Services:

Preparation, execution, and documentation tailored to your needs. This includes a preliminary discussion, session preparation and alignment, and comprehensive documentation.

Agenda:

Introduction to the Golden Circle, a brief look at practical examples and other companies in your market, creative moderation with challenging questions, joint discussion and identification of the best approaches and formulations, wrap-up.

Outcome:

A differentiating and well-defined springboard for your company's purpose—achieved in a sprint!